Innovega Inc., a developer of wearable displays that are free from usual bulky optics, announced that it has demonstrated mega-pixel eyewear in a compact and stylish form-factor. Management now intends to accelerate delivery of designs, components and licenses to selected strategic partners.
“Conventional mobile device screens are too small to read and certainly too small to enjoy. Over the past months we have demonstrated contact lens enabled eyewear for mobile devices including smartphones, portable game devices and media players that deliver panoramic, high-resolution experiences for entertainment and planned Augmented Reality (AR)* applications”, said Steve Willey, Innovega CEO. “During this same period, we collaborated with partners to finalize initial specifications of launch platforms which include a screen size that is equivalent to a 240 inch television (viewed at a usual distance of 10 feet)”.
Willey added, “Unless the display industry can deliver transparent, high-performance and compact eyewear, developers of AR and other compelling media applications will simply fail to create the excitement that consumers crave and the functionality that professional users absolutely need”.
Innovega’s new and natural interface comprises familiar, light-weight eyewear working with advanced contact lenses. One hundred million global consumers, including more than 20% of America’s 18 to 34 year-old, already wear contact lenses. With low switching costs, Innovega expects many will join other early adopter groups who wish to access rich media while remaining fully involved in their real-world activities. Management believes that consumers will be thrilled to wear and benefit from its new lens-based eyewear given the unique combination of benefits that this new interface offers.
Innovega designers and partners considered the future of personal media, social networking, and mobile computing, and converged upon an aggressive design-point that meets today’s needs as well as demands of high-performance AR which require a see-through and panoramic display interface. Innovega refers to its innovative product as a ‘lifestyle interface‘, since consumers view their digital content in a way that is similar to how they see the world around them. By providing a transparent, fashionable, and comfortable interface that is consistent with today’s active lifestyles, the architecture also eliminates the social barrier that traditional opaque and bulky video eyewear seems to create.
The Innovega iOptikTM architecture meets the demanding performance requirements of AR by eliminating the focusing optics that tend to limit the field of view of displayed media. Innovega replaces them with micro- and nano-fabricated optical elements that are integrated into otherwise conventional contact lenses. The recent demonstration of stylish, megapixel eyewear has proven the power of this proprietary architecture.
HD/3D Panoramic Display
Consumers already expect HD performance. Soon they will expect their media to be served as photo-real and 3D. Consumer engagement and excitement also depends heavily on perceived display size. Consumers frequently “trade-up” to ever-larger televisions and computer monitors to improve their entertainment experience. They also buy tablets to enjoy screens which are much larger than those of their smartphones. Consumers visit IMAX theaters to gain maximum impact from new generations of high quality content. Respectively, consumers expect video eyewear to deliver exceptional and “big” video experiences. None of the traditional approaches can or will deliver HD/3D content with the big screen experience that consumers crave. The Innovega iOptik™ architecture relays digital media to the eye in a way that is consistent with the way we view the world around us and consequently the virtual media “canvas” that it delivers is several times larger than that of conventional video eyewear.
Innovega will provide the new system to media and consumer electronics OEMs who wish to design natural display interfaces that consumers want and need. Innovega believes that its new personal display interface will become an essential social media and entertainment accessory.