3D@Home Consortium announces a sortable, filterable, comprehensive list of 3D products at its consumer-facing online resource: www.3DUniversity.net. 3DUniversity.net is designed to assist non-technical as well as more advanced users with a neutral, non-branded, easy-to-navigate 24/7 resource. This online resource provides answers to consumers considering adding 3D capability to their electronics wish list. Information covers over 15 different categories, including: 3D HDTV, 3D Cameras, 3D Monitors, 3D Mobile Devices and more. The database is driven by Insight Media’s powerful 3D Product Database and is updated monthly. All products listed in the database are commercially available from retailers.
The new product listings provide many useful features for the average consumer. Filters on manufacturer, sizes, glasses technology, resolution and other key features, enable consumers to compare products available within each category. Information from the manufacturer is available to add the marketing punch and highlight additional features. Shoppers are given manufacturers and model numbers to continue their search for prices and availability at their favorite online or brick and mortar retail outlet.
Consumer confusion is still prevalent when it comes to 3D products. The second year of a Interpret LLC survey of consumers found 54% of respondents didn’t know if a 3D TV is “able to display content in 2D” – a slight drop from 61% percentage of respondents in the first year of the survey. These results highlight the need for the 3D database being provided by 3DUniversity.net.
“3D products announcements and market excitement has abated from the hyperactivity of a year ago. This has allowed the industry to settle into a steady growth rate of 3D penetration into homes worldwide,” notes Chris Chinnock, president of Insight Media and founder of the 3D@Home Consortium. “Tools for the consumer, like this database and 3DUniversity.net, in general, provide excellent, balanced information about actual products and their capabilities.”