Orange TV and Troisième Oeil Productions Launch Mag3D Programme Dedicated to the World of 3D
“Mag3D”, the new program dedicated to the world of 3D on
• A TV magazine produced in 3D relief and dedicated entirely to the world of 3D
• Orange, a pioneer and key player in 3D
An inside look at a new dimension with Orange and Troisième Œil Productions
Orange and the company Troisième Œil Productions are partnering to launch a new program entirely dedicated to the world of 3D. As the first TV magazine on 3D in France, Mag3D is a monthly 26 minute program shot in three dimensions, offering a range of topics to inform, educate and entertain the viewer about 3D technology.
The first show will air on 28 November on Orange TV’s channel 30, accessible to all Orange high-speed broadband customers who have High Definition TV (fiber optics, ADSL or satellite) and a 3D television and glasses. This magazine will also be available on the dailymotion 3D channel, on PC, mobile and on video-on-demand free of charge.
A real broadcasting benchmark in the world of 3D, viewers will find all the exciting information relating to this new technology including new film releases, sports events, documentaries, video games, “the making of”, shows, exhibitions, music, concerts, the latest in High-Tech (screens, cameras, videos, phones)… as well as first-hand accounts of 3D experiences shared by guests on the show.
As a parallel, the Mag3D website will allow web users to experience visual aspects that are both impressive and interesting. They will have permanent access to all the content, interviews, reporting, product demonstrations, articles related to the magazine’s activities… and more. All this information will also be available and shareable on Facebook and Twitter.
With this 3D broadcast, Orange embarks on a real course of innovation
True to its policy of innovation in new media, Orange relies on the technological capabilities of its networks to offer its customers new experiences, and most notably3D television. Setting up a 3D TV offer is a major technical challenge that Orange has been tackling since 2008 with its first experiments in 3D for the Roland-Garros French International Tennis Open.
As a pioneer in broadcasting and producing 3D content, Orange offers its customers a new way to watch TV by guaranteeing an immersive and emotional experience that no 2D broadcast can match.
With never-before-seen techniques in sport (Roland Garros, Premier League, the World Surfing Championships, etc.), film, royal marriages, and more, Orange is broadening the 3D TV experience and demonstrating its capacity to innovate in promoting and broadcasting content.
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