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Newsletter 30 September 2011 | Forward to a friend | Subscribe


It's been a hectic few weeks for the 3D industry in terms of trade shows. From 3D TVs and consumer electronics at IFA in Berlin, 3D home cinema projectors at the CEDIA Expo in Indianapolis, 3D broadcast and production at IBC in Amsterdam, and last week the big names were all presenting at the 3D Entertainment Summit and 3D Gaming Summit in Hollywood. The view from each of these events is that 3D is progressing despite the many column inches still being devoted to its failure.

Unfortunately due to direct clashes and workloads, we could only attend one of these events and this year we chose IBC. Against the backdrop of the first Wimbledon 3D broadcast and the announcement that the London 2012 Olympic Games will get more than 200 hours of 3D coverage, I was expecting great things from IBC 2011 and I wasn't disappointed! Industry acquisitions such as 3Ality Digital of Element Technica, and Adobe of IRIDAS, also signal market maturity - and the show floor exhibits reflected this. There's no denying that James Cameron and Vince Pace grabbed the headlines, and whether you agree with everything they propose for 3D production or not, the fact that the CAMERON | PACE Group is opening a London office will generally boost confidence here.

I'd like to welcome all our new subscribers who signed up at IBC and who took the time to tell us about their 3D experiences - there are some very interesting and creative 3D projects taking place in the EMEA region and we look forward to covering them in the future. Our 3D @ IBC 2011 Spotlight provides a useful archive of the event, but please let us know what we missed.

And finally, today is the last day for entering our prize draw to win a copy of Adobe Creative Suite 5.5 Production Premium. If your name does not appear at the beginning of this newsletter, then you need to complete our newsletter registration form. If this newsletter greets you by name, then you will be entered into the prize draw automatically.

-Stella Plumbridge, Publisher

This month our articles are kicked off by Al Caudullo of 3DGuy Productions, who gives a spellbinding account of chasing the Mongolian Naadam horse race using 3D cameras.

Steve Shaw of Light Illusion serves up the second part of his fabulous seven-part series on the basics of shooting S3D. Part 2 explains the difference between parallel and converged shooting. We have two amazing case studies; the first is by Nicolas Henri Sieber of Kamerawerk, who made a high-speed 3D short film using a model, a trampoline and various types of confetti; the second is by Samuel Martin of Decode, who shot a troupe of street dancers in tight spaces using huge and heavy camera rigs.

I cover our 3D highlights from IBC 2011 in Amsterdam, and Bernhard Schipper of 3DStockContent.com takes a look at markets trends from the perspective of the recent IFA trade fair in Berlin.

Raymond Soneira of DisplayMate Technologies presents the results of a shoot-out between active and passive glasses TVs, and encouraging market data is provided by Jim Bottoms of FutureSource Consulting, who looks at how 3D at home is growing. Enjoy!

-Yasmin Hashmi, Managing Editor

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Supported events

InfoComm Middle East & Africa
9-13 October 20112011
Dubai, UAE

Content & Communications World (CCW) featuring 3D World
12-13 October 20112011
New York, USA
Use VIP Code CCG22 to apply for your complimentary pass.

BVE North
16-17 November 2011
Manchester, UK

3D Stereo Media
5-9 December 2011
Liege, Belgium

[go to events page...]


Books etc

3D TV and 3D Cinema: Tools and Processes for Creative Stereoscopy
By Bernard Mendiburu

3D Cinematography Basics – A Survival Guide
By Geoff Boyle Format

Stereoscopic Video Coding for Mobile Applications
By Buddika Adikari

3D Television (3DTV) Technology, Systems, and Deployment
By Daniel Minoli

The VES Handbook of Visual Effects: Industry Standard VFX Practices and Procedures
By Jeffrey A. Okun and Susan Zwerman

Cinema 4D: The Artist’s Project Sourcebook
By Kent McQuilkin

3-D Filmmakers: Conversations with Creators of Stereoscopic Motion Pictures
By Ray Zone

3D Movie Making: Stereoscopic Digital Cinema from Script to Screen
By Bernard Mendiburu

[go to books etc page...]

Feature articles

Tales from the 3D Road: The Naadam Festival of Mongolia
By Al Caudullo, 3DGuy Productions

The Basics of Shooting Stereoscopic 3D – Part 2
By Steve Shaw, Light Illusion

Case Study: RISE – a High-Speed Film in Stereo 3D at 2000fps
By Nicolas Henri Sieber, Kamerawerk

Case Study: Shooting in 3D – a Documentary on Street Dance
By Samuel Martin, Decode

Show Report: IBC 2011 Highlights Stereoscopic 3D Broadcasting
By Yasmin Hashmi, 3Droundabout

3D TV Shoot-Out: Active Versus Passive Glasses Technology
By Raymond Soneira, DisplayMate Technologies

Market Trends: A 3D Perspective from IFA 2011
By Bernhard Schipper, 3DStockContent.com

By the Numbers: Let’s Get Real – 3DTV is Advancing
By Jim Bottoms, Futuresource Consulting

[go to articles page...]

Priority news

TI European Research Shows Benefits of Using 3D Content as a Teaching Tool

Fourth Annual 3D Entertainment Summit Heralds 3D’s Financial Success

3D Village Offers Syndication of 3D Content

CAMERON | PACE Group and Grass Valley Form Strategic Alliance to Accelerate 3D Stereoscopic Production

Adobe Acquires IRIDAS Technology

Panasonic, IOC and OBS Announce Partnership for the First Live 3D Olympic Games for London 2012

3ality Digital Acquires Element Technica and Becomes 3ality Technica

Sony Europe and 3D Impact Media Announce Joint 3D Digital Signage Marketing Venture

[go to news page...]

Top Stories for IBC 2011

Chyron Equips LEX3.1 On-Air Graphics System With Free Stereoscopic 3D Support

DVS Adds Mezzanine Mastering and RAW Support to its CLIPSTER DI Workstation

YUVsoft Announces 2D–to–Stereo 3D Conversion Software

JVC Professional Shows Full 3D Production Range at IBC 2011

EVS Presents its Sports360° System for Sports Production and Multi-Platform Delivery with 3D Replay

emotion3D Launches SSX1 Parallax Adjustment tool to ‘Fix it in Post’ at IBC 2011

Grass Valley Boosts Workflows with New Technologies at IBC2011

Sisvel Technology Demos End-to-End Live 3D Broadcasting System at IBC 2011

[more IBC 2011 news]


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