Presentations to focus on the latest TV and display technology trends, as well as the increasing importance of user experience, apps, and connectivity
NPD DisplaySearch, the worldwide leader in display market research, today announced the agenda for its upcoming IFA DisplaySearch Business Conference, on 9 September 2013, from 12:30 p.m. to 5:30 p.m., at the ICC Roof Garden in Messe Berlin. The theme of this year’s conference is “Better Apps or More Pixels,” highlighting the on-going tension between hardware and software in the TV business, as user experience, apps, and connectivity with other devices have become increasingly important.
New research on consumer behavior will be presented to help attendees assess whether enhanced display technologies or new services appeal more to consumers. Attendees will also receive in-depth market assessments from NPD DisplaySearch analysts and industry leaders. Other presenters at the conference include executives from EBU, HbbTV, InView Technology, Marseille Networks, Open IOTV Forum, Panasonic, TP Vision, Sky Deutschland, Sony Europe, and Vestel.
The conference will begin with a keynote presentation by Metin Salt, general manager of R&D at Vestel, who will address moving from hardware to software in consumer electronics. Other sessions include the following:
· Trends in TVs and Connected Displays: An in-depth assessment of the state of the global TV industry, including technologies, manufacturing and supply chain, regional market trends, product featuring, brand competition, and consumer behavior
· Consumer Behavior Panel Discussion: Consumer behavior is revealing why some services and devices are successful while similar ones fail.
· 4K×2K Panel Discussion: Go beyond the hype with insight into the state of the technology, program production, and services.
In addition to the conference presentations, there will be opportunities for attendees to ask questions of the speakers, both during sessions and in networking breaks, as well as the opportunity to interact with sponsors at tabletop exhibits.
Date: 9 September 2013
Time: 12.30 – 5.30 p.m.
Venue: ICC Roof Garden
For more information and to register for the conference, visit: