Award-winning film is fifth IMAX® 3D original documentary from Warner Bros./IMAX partnership
IMAX Corporation (NYSE: IMAX; TSX: IMX) and Warner Bros. Pictures today announced that the documentary adventure Born to be Wild 3D crossed the $20 million threshold at the global box office, exclusively in IMAX® theatres. Since its release on April 8, 2011, the film has generated an impressive $15.5 million domestically and $5.5 million internationally from 297 theatres. Born to be Wild 3D is scheduled to open in additional theatres worldwide in the coming months.
Dan Fellman, President of Domestic Distribution for Warner Bros. Pictures stated, “Born to be Wild 3D is a movie that is not only entertaining but also has an important message for our times. Through the efforts of two remarkable women on opposite ends of the world, it shows how people really can make a difference. We congratulate our partners at IMAX and everyone behind the film on this success.”
“Born to be Wild 3D has been embraced by critics and moviegoers alike and we are thrilled that this ideal example of the IMAX documentary film has achieved this milestone,” said Greg Foster, Chairman and President, IMAX Filmed Entertainment. “Drew Fellman, who wrote and produced the film, led a talented filmmaking team in crafting a wonderfully touching and uplifting story that we know will continue to engage IMAX audiences around the world for many years to come.”
Born to be Wild 3D was captured using IMAX 3D cameras and has been digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology for presentation in IMAX 3D and 2D. The crystal-clear images, coupled with IMAX’s customized theatre geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.
The film was recognized as one of the top documentaries of 2011 by the National Board of Review and was honored with all the top awards at the 2011 GSCA (Giant Screen Cinema Association) Achievement Awards: Best Film Produced for the Giant Screen, Best Film for Lifelong Learning, Best Original Score and Best Cinematography.
About Born to be Wild 3D
Narrated by Academy-Award® winner Morgan Freeman, Born to be Wild 3D is an inspiring story of love, dedication and the remarkable bond between humans and animals. This film documents orphaned orangutans and elephants and the extraordinary people who rescue and raise them—saving endangered species one life at a time. Born to be Wild 3D is a heartwarming adventure transporting moviegoers into the lush rainforests of Borneo with world-renowned primatologist Dr. Birute Mary Galdikas, and across the rugged Kenyan savannah with celebrated elephant authority Dame Daphne M. Sheldrick, as they and their teams rescue, rehabilitate and return these incredible animals back to the wild.
Born to be Wild 3D is a presentation of Warner Bros. Pictures and IMAX Filmed Entertainment. The film is directed by David Lickley and written and produced by Drew Fellman. The behind-the-scenes team includes supervising line producer Diane Roberts, associate producer Jill Ferguson, director of photography David Douglas and editor Beth Spiegel. Music is composed by Mark Mothersbaugh. Born to be Wild 3D opened exclusively in IMAX theatres starting April 8, 2011.